Post by account_disabled on Mar 11, 2024 5:35:39 GMT
There are also those users who, for some reason, abandon while browsing. Are those uninterested leads or missed opportunities? No, on the contrary. It is also considered abandonment when, after viewing a landing page on a mobile phone, navigation moves to a computer. - in theory - lost a potential customer. It's not exactly like that. With retargeting you intercept the user on multiple channels, to pique their interest and encourage them to resume browsing.
Around 30% of users are "recaptured" thanks to a well-structured UAE Phone Number retargeting activity! An impressive percentage, which allows us to recover a slice of the public that would otherwise have been lost. Retargeting is only possible thanks to the multi-channel strategy, thanks to which it is possible to intercept people who may have visited a landing page on more actively frequented channels such as Google or social media. Retargeting allows you to bring back to purchase even cold contacts who have not recently shown interest in the brand and its products.
Recommended reading: What is a lead magnet and how can you use it to your advantage? Optimize Even if the integrated strategy has been thought out in great detail, there will certainly be a channel that will work better. There can be many reasons, from the habits of the audience or to their characteristics, which make it more suitable for promoting the specific product or service. Or again they are "historical" channels such as email marketing, which despite everything manage to give excellent results in terms of performance.